 |
| PC Kandpal, MD and CEO, SBI |
Chandigarh, 28 September 2021 (News Team): SBI General, one of India’s leading General Insurance companies has launched a distinctive health program, “7 Minutes to Good Health”. Through this easy and effective guided program, the Company reiterates its commitment towards health on a larger scale.
Health focus has always been a priority for SBI General. With this initiative SBI General encourages people to practice 7 minutes of right breathing techniques daily which will help them transform their body and mind.
With this initiative, SBI General also unveils its new brand association with Vidya Malvade, an actor and yoga enthusiast, who will be the face for this health property and will be showcasing the right breathing techniques in the guided video and many live sessions on social media platforms.
SBI General Insurance has partnered with The Yoga Institute, the oldest centre of yoga in the world to curate this guided health program.
This is a nationwide health awareness initiative by SBI General.
PC Kandpal, MD & CEO, SBI General Insurance, said, “In the current situation, securing health has become more important than ever before. This was the backdrop for us in ideating this initiative of #7MinutestoGoodHealth. On the other hand, we have also considered the retrospective view that in our fast-paced lives, we may or may not have time to squeeze in a long workout regimen but sparing just 7 minutes a day is still possible. #7MinutesToGoodHealth allows you to transform your body and mind in just 7 minutes a day routine.”
#7MinutesToGoodHealth by SBI General Insurance is all about simple 7-minute breathing program that can help with many health benefits.